<p><img src="https://images.cointelegraph.com/images/840_aHR0cHM6Ly9zMy5jb2ludGVsZWdyYXBoLmNvbS91cGxvYWRzLzIwMjItMDgvYTNlNGU0MmUtOGUwOC00MjY1LWE3YjctZjEzYTUxYWUyY2E1LmpwZw==.jpg"></p><p>Traditional publishers are using NFTs to build communities and engage with audiences. </p>